Our Vision
To be the go-to choice for clients and globally-renowned medical corporations, and to play an effective role in improving people’s lives by delivering state-of-the-art medical devices and healthcare technologies.
Our Mission
To provide best-in-class medical products and constantly create value for our stakeholders by supporting continuous learning, development and ethical collaboration with healthcare professionals.
Core Values
- Integrity and Respect: We provide our services with honesty and transparency, which are the driving forces to provide consistent trustworthy services for both our clients and partners.
- Care and Compassion: We are energized by our care and compassion to provide superior healthcare solutions that can help people have better healthy lives.
- Cooperation and Hard Work: We strive for excellence and delivering world-class services, which can only be achieved through outstanding efforts and collaborative team work.
- Passion for People: We believe in our people and what they can achieve. We care to maintain a healthy working environment where continuous learning, development and great achievements are guaranteed.
- Social Responsibility: We pride ourselves with ethical working and community-positive practices. We care to maximize the constructive social impacts of what we offer to our clients.
- Performance and Innovation: We thrive to respond to all our clients’ needs with speed and agility, and to encompass not only current requirements, but also future needs. That is why innovation is at the heart of everything we do
- Continuous Improvement: We look forward to the future, and continuous improvement is our means to stand our ground as a leading medical supplies provider with consistent growth.
- Extensive experience and deep understanding of the Egyptian medical devices market.
- Strong financial position that provides durable stability that can support our business and future growth.
- Firm market coverage through our headquarters in Cairo and three branch offices across the country, with our own distribution fleet.
- Care and professionalism with the best-in-class workforce, state-of-the-art premises and medically-certified warehouses.
- The best sales and marketing teams in the market dedicated for the proper representation of our partners.
- The best customer service and after-sales support.
- Effective engagement of medical professionals and healthcare associations through investing in the education, training and support about our products usage and applications.
- Unmatched fruitful partnerships with leading multinational medical corporations.